Most major projects have a way for fans to become more deeply involved and to coordinate their efforts in spreading the word. A common complaint of PowerPool has been a lack of marketing, and while a DeFi project may not have the capital to spend on a traditional marketing campaign, what we can do is empower our community as much as possible.
To that end, I would like to propose the formation of a PowerPool ambassador program that will be funded from the CVP Community Fund.
How would they apply
People will apply to be PowerPool ambassadors through a Google Form. They will tell us about themselves, their background, interests in PowerPool, and how they would like to contribute to building a stronger community.
Compensation
While the intention is not to pay ambassadors a salary, it’s common practise to offer a small amount of tokens along with other perks as a token of the project’s appreciation.
To begin with, I propose we pay a modest CVP amount per person that is to be determined based on their input. However, it should be no more than $500/month in CVP. We still want this to be a primarily volunteer effort from true fans of the project, and not a means of employment.
To supplement CVP payments we can offer other perks and bonuses for high performers, including:
- Special access to the team to share their ideas and discuss the project
- Exclusive PowerPool merchandise
- Special ranks and recognition in the PowerPool discord
What would they do?
Ambassador programs are by definition broad. We should welcome people of all backgrounds. Common types of work are:
- Content creation - writing articles, creating videos and graphics that explain PowerPool
- Memes and sticker packs
- Project evangelists
Ambassador organization
CVP will become a top 50 project and I expect the ambassador program to become quite large. I propose we establish a new, ambassador-only Discord to ensure the main Discord remains free from marketing spam.